Fruits and vegetables are at the top of my “favorite things to draw list”. I was very happy when a project in the form of fruits and vegetables came my way back in August when I got an illustration request from a grocery delivery company in Charlotte called Freshlist. One of the founders, Jesse, reached out and asked if I would be interested in illustrating produce for a giant seasonal clock he planned to have painted on the side of the Freshlist building. Of course I was interested! When it was time to start the project, Jesse sent me over a list of over 50 produce items- it was like a long grocery list but instead of delivering groceries I was to deliver persimmons, kumquats, okra, lemons, limes, collard greens and more in the form of vector illustrations. There were a few things I had never heard of like Paw Paw fruit and that took me down the rabbit hole of information, especially when I realized I could potentially find a paw paw tree in the woods near my house. I drew a few of each item on the list by hand using a .01 Pigma Micron pen. Freshlist is a company with a very down to earth organic vibe- they work directly with local farmers and food makers to deliver fresh, local food to their customers, so I wanted my illustrations to have that same feel to them. After everything on the list was drawn and approved I converted the drawings to vector and added color. These illustrations were then turned over to a local Charlotte artist who did an amazing job painting them onto the wall. The finished product is a large, colorful and functional seasonal clock. I love projects like this and it’s a great feeling to know I was able to play a role in contributing to the beautification of a community.
To learn more about Freshlist, visit Freshlist.com
Illustrator & Designer
